Next Post. Our businesses boomed. Speak to the population you feel comfortable with, have in common, and can work well together. Submit a press release to your local news outlets about your business.
Promote yourself by joining conversations in your trade in Facebook , Twitter , etc. Unfortunately, the days of hanging a sign, running an ad and waiting for the phone to ring are long gone, but there are still some really great, cost-effective ways to make it happen.
While it is important to court your own personal network and promote yourself within that circle, your doula business will have a better potential to grow if you expand your reach. Notify me of follow-up comments by email.
We also shared stories about the ever-changing seasons of life for mothering newborns, raising our kids, and balancing work and parenting. We have one more for you. Consider your profession as your personal branding.
Today, I would like to suggest a few ideas that can passively promote your doula business long after your interaction with a client has finished. Consistently brand your business.
Set up a simple doula website containing your business information and the services you provide. There are many free resources for blogs such as WordPress and Blogger. Do you have a branded product that you share with clients that keeps on marketing your business after the relationship is over?
Make sure it is professional, neat and easy to navigate. Make sure your site and business are listed in local business listings, online and in local service papers. Another way to help grow your doula business is to promote not only your business and brand, but the doula profession as a whole. Kimberly is the mother to two lively school aged kids, and enjoys the collaboration at home and work with her husband of over 20 years.
The following are some must-haves to get you started! Promote your doula self and doula business in social media. Marketing that lives on and on.
Last Name: She receives many pictures of babies adorned with them that she can use on her website and for future marketing. Get involved locally, promote others or complementary doula or associated practices.